
AI literacy is a right, not a privilege
The case for teaching AI to people who will never become clients.
- 01Literacy first, licensing later
- 02A trained public makes better buyers, not fewer
- 03Free is a strategy, not a discount
We run free courses in the UAE because the alternative — a two-tier society where some people command machines and the rest are commanded by them — is not a future we want to sell consulting into.
Literacy in this technology sits alongside reading, arithmetic, and civic participation. It is the difference between a citizen who can audit an algorithmic decision made about their life and one who cannot.
The counter-argument is that free training devalues paid training. It does not. Free courses fill a room with people who now know what to ask for. Some of them run procurement at ministries. Most of them just live better lives. Both outcomes are the point.
Voice guardrails for AI content
How to encode taste as a rubric so agents don't drift into slop.
Context is the product
Prompts are cheap; the context you feed the model is the moat.
The zag rule
If your competitor could run your prompt and get the same output, you don't have a brand.
